Providing resources for people with a passion for Christ and the web

He is Risen. Indeed - Now What?

The cross is empty, the tomb is empty and - on Easter - churches are full. Alleluia!

Looking back over the past few weeks - I've been reflecting on the Easter Sunday experience. Did your church do anything different? Special music or more musicians? More flowers and other decor? Did the people sitting around you differ from your Sunday regulars? Ladies and girls in Easter dresses; men and boys in Easter suits - or at least a little dressier than usual?

Now - what about the week after Easter? Did that Easter experience, either during the worship service or during their visit to your website, bring them back the next week?

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Field of Dreams Evangelism

Field of Dreams - will they come?In the movie Field of Dreams, a struggling Iowan farmer, Ray Kinsella, begins to hear voices, advising him "If you build it, he will come." Thinking this was sound advice, he plows under a corn field and builds a baseball diamond. And he waits. And he waits some more. His financial situation only gets worse and no one comes.

Next, the voice urges Ray to find Terence Mann, who had written about the golden age of baseball. Eventually, the 2 of them seek out someone who had been a player, but left the game and became a doctor. The story continues and expands and, finally, people are lining up to see the baseball diamond and the games being played. And, 'he' comes - I won't spoil it for you, if you haven't seen the movie.

While this may have made a successful movie plot, applying it to your church website is not a good practice, nor is it how we were instructed to go about sharing the word of God -

Matthew 28:19 Therefore go and make disciples of all nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit,

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Knock, knock. Who's there?

During a recent church social media Twitter chat, the discussion drew its theme from Matthew 7:7. Specifically - seeking, or searching. and the technological manifestation, search engine optimization (SEO).

Seeking and finding on the Internet! How do people find you and your church or judicatory?

The topics:

T1: Do you track how people find your digital presence?
T2: Thinking digitally, how are people finding you? Ads? Keyword search? Linksharing?
T2a: Do you use AdWords or Facebook ads to help people find you?
T3: Where is search on your radar/priorities?
T4: Time to share your #protips. What are your best practices for search optimization?
TBonus: Forgetting the rules of search, what keywords would you want people to use to find you?

Over the course of the chat, some things started surfacing that are worth further examination. Mainly - Who are the seekers and what are they seeking?

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The Quiet Giant

The biggest objections made by organizations for NOT engaging with online and digital social media are often founded in fear. Common fears are lack of understanding, loss of control, technical barriers, limited time and resources. Those are all valid concerns that can be addressed by investing a little bit of time with someone who has conquered those fears.

Places you can learn, gain control, overcome the technology and acquire time and resources are plentiful, if you know where to look. Over the past several years, I have been fortunate to find some of those resources and continue to unearth new resources every day. The notable, life-changing and visionary in my journey include LeadNet, Geeks & God, Christian Web Masters, Heal Your Church Website, Our Church, Church Marketing Sucks, Internet Evangelism Day, Web Empowered Church, Social Media Church and ChSocM.

A lot of these resources are still around, thanks to the tireless support of their community and leaders. Some are growing in activity and some are going dormant, at least publicly. And that is the secret of this post. continue reading ...


Twelve Drummers Drumming

"On the twelfth day of Christmas, my true love gave to me - 12 drummers drumming ... "

12 days of Christmas gifts, each day growing in the size and number of gifts. It has become our nature to focus on the gifts in each of these verses, or to think we could never be as generous as this giver, rationalizing that all these gifts are excessive. Perhaps we need to open ourselves more to accepting our worthiness as a recipient. continue reading ...

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