Search engines and users rely on you to provide information about your site's content - leverage your XOOPS meta tags and begin to improve your position on search engine results page (SERPs)

How much of an impact does the look of your site have on the messages you convey with it? Do you think it matters?

It certainly does! Here's a little example of how the media shapes the message. Write a note and hand it to someone - you have just delivered your message to the person it was intended for. Now, take the same note, wrap it around a rock and throw it through the same person's window. The message hasn't changed, the sender hasn't changed, the recipient hasn't changed, but the method of delivery (or, the 'media') has changed. Do you think the recipient would regard the content the same in both instances?

Now - let's talk about your church website design and learn the right questions to ask before you use, buy, or hire a designer to design a custom theme for your church web site.

There are numerous web sites devoted to the technical, design aesthetics and usability aspects of web sites, but few help you with the editorial aspect (content) of your site. We start a discussion about what (and what not) to put on your church's web site.

FAQs - Frequently Asked Questions - we've become accustomed to looking for them on web sites we visit. But, should we? If everyone is asking, why didn't we anticipate the questions? Here's a look at answering and anticipating the questions your visitors are probably asking.

FAQ sections are good signs your original content is bad.

One of the first features you will want to consider carefully for your church or ministry site is the ability to accept prayer requests. People everywhere have joys and concerns they can offer in prayer and your web site can be part of their prayer lives. The web offers global availability - 24 hours a day, 7 days a week. But, it will be up to you to connect with those people and their prayers.

Introduced in Church Websites 101: Easy. Not Simple, we're now going to dig deeper into the strategies you can employ to build and maintain a more effective website for your church or ministry.

The easy fixes are things you have, or should have, direct control over - the content is yours. This is all about what you post online. Examine your topics, your schedule for posting and updating, the language you use and your presentation. Do it now and keep doing it - establish a discipline (be a disciple) for your ministry.

What do you know about Facebook, Twitter, MySpace, Orkut, MyChurch and other social networking sites? Do you know how to leverage these sites in your ministry? We'll take a quick look at what they are, why they are significant to your church web presence and how to connect with others using these Internet applications.