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  1. Web Grammar: Verbs and Nouns
    Categories: Web Strategies
    The web has changed. In the beginning, it mimicked print media's "Publish and Read". In a relatively short time, however, the web has become dramatically different - instead of a few publishers, everyone is contributing content to the web. Internet users no longer just consume content, they also create content. Position your site to be one of the 'Net Generation's places to be.
  2. Finding Your Voice and Rising Above the Noise
    Categories: Web Strategies
    People are bombarded with information - radio, television, magazines, newspapers, text messages, email and social media updates. Despite all the noise, people are still starved for good information. How do you get heard above the noise? Contribute to the noise? Quantity does not guarantee quality.

    The biggest factor in getting heard is actually saying something on a regular basis. Not just anything, but something of value - timely and relevant. I will bet you have something of importance to share with people, but you haven't used your website to share it. Or, by the time you did post it, the timeliness or relevance was lost.

    'We are what we repeatedly do. Excellence, therefore, is not an act, but a habit.' ~Aristotle
  3. Filler, or Killer?
    Categories: Web Strategies
    Print formats have fixed physical dimensions - 8.5" x 11", 4-page, 1/2-page folded - and the temptation is to fill every available square inch of space in an effort to get the most for your money. The web has no boundaries and pages are not limited by a fixed format, but the temptation still remains - publish everything, including the filler. The result? Lots of web content with little impact. We look at some of the consequences of continuing to follow the print mentality when publishing on the web.
  4. How To Build The Ark
    Categories: Web Technologies
    When technology works - it's great. When it doesn't, life can be miserable. God had Noah build the ark. He also had Joseph store up grain for the famine. What preparations have you made for the ups and downs you'll experience?
  5. The 5 W's of the WWW
    Categories: Christian Webmasters Web Strategies
    We all remember being taught the Five W's (and one H) in school, don't we? Well, they are still relevant in the realm of the World Wide Web. Who, What, When, Where, Why and How apply not only to your online content, but also to your online outreach.
  6. Developing an Effective Church Web Strategy
    Categories: Christian Webmasters Web Strategies
    Having a web strategy for your church is really a part of having a communications strategy for you church - your website is just one aspect of all your communications media. Even your web strategy will be broken into several components - a website, possibly a Facebook page and a Twitter account, maybe other online channels like YouTube and MySpace.

    There are many pieces to your web strategy, but just having all the pieces doesn't mean they all fit together - yet!

    Just like shaking the box won't assemble the jigsaw puzzle for you, you need to have a picture of how it will all fit together and then take steps to make it all happen. Today, we'll look at the pieces and the steps in the context of an overall strategy.
  7. Securing Your Website
    Categories: Web Technologies XOOPS and ImpressCMS
    Being responsible for at least one web site, if not more, there are things you may not give much thought because they seem beyond your control, of little interest, or of any value to your users. Security usually falls in this category.

    In spite of all that, anyone who maintains a site has the task of taking the initiative when it comes to security. If you don't, your visitors may find one day a new version of your site - a defaced one. Or, your host may suspend your account because a script on your site is causing a high server load. So, you have to do something.

    Where do you start? Most of us will need guidance when it comes to security, server configuration and optimization. There is good news - help is readily available, if you ask for it! I spent some time reviewing the security notes for the different aspects of running a web site and spoke with a few people to get some useful tips to protect your investments of time and effort.
  8. Statistics, Trends and Analyzing Your Web Site
    Categories: Modules and Extensions Web Strategies
    After you have done all your planning and organizing and finally have your site online, is it doing what you expected it to? Your web site is quite a bit different than the place where you worship - you don't see the faces that visit your web site or get a chance to shake their hands. You will need some tools to help you discover if you are hitting your goals for your web site. You will need more than just a simple counter to properly gather and analyze the statistics and trends for your site.
  9. Church Websites 101: Easy. Not Simple
    Categories: Web Strategies
    Point. Click, Type, Click. Drag, Drop. Share. Take a fresh look at your website - it might be easy, but it ain't simple! The number of easy-to-use site building and publishing tools is climbing, but the task of building and maintaining a good website is not getting any simpler. Until now.

    The concepts are easily learned and, with proper discipline, you can have an effective, enjoyable website for your church.
  10. What is Open Source software?
    Categories: Web Technologies
    open source refers to a program in which the source code is available to the general public for use and/or modification from its original design free of charge, i.e., open.

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